Press Room Archive 2015

WE’RE KIND OF A BIG DEAL

Check out the recent buzz on EVP and our programs

December 15, 2015

Re / code

The program, called Peer to Peer: Challenging Extremism, is a partnership between the U.S. departments of State and Homeland Security, Facebook and EdVenture Partners, a third-party consulting firm that runs the operation domestically and abroad. It is a competition that challenges millennials to create social or digital campaigns to counter violent extremism and hate speech.
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December 13, 2015

Washington Times

University of New Hampshire marketing students are competing with their peers across the country to develop methods of countering violent extremism in communities and online.
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December 12, 2015

Seacoast Online

In the wake of recent mass shootings and terrorist attacks overseas, a group of University of New Hampshire students presented a plan to Sen. Jeanne Shaheen on Friday to counter the radicalization of individuals by extremist groups.
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December 11, 2015

WMUR ABC

A project created by University of New Hampshire marketing majors could be used by the State Department to counter the radicalization of young people by extremist groups.
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December 08, 2015

UCLA Newsroom

UCLA students seek to counter extremism in a ‘radically different’ public diplomacy course.
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December 6, 2015

Gulf Times

The Department of Health Sciences (DHS) at Qatar University College of Arts and Sciences (QU-CAS) organised the HealthyLiving campaign recently in collaboration with the QU Sports Science Department.
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November 18, 2015

Fox 32

ISIS uses videos to recruit thousands of supporters worldwide. Now, a marketing class at Concordia University is hoping that its own ad campaign on social media will make some inroads against the Islamic State.
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November 4, 2015

Daily Lobo

Undergraduate marketing students recently launched a global education and advocacy campaign to mobilize and encourage networks of youth to counter the social media presence and effectiveness of violent extremists’ online messaging.
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October 16, 2015

KRQE

ALBUQUERQUE (KRQE) – A lot of us are on social media. It’s how we stay in touch with family and friends. But there’s also a bad side to the instant technology. Violent extremists use social media as a tool, too. UNM students are launching a campaign to combat this new, dangerous online onslaught in a special campaign sponsored by the U.S. State Department.
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October 2, 2015

Yahoo Finance

The University of New Mexico (UNM) is one of 45 schools worldwide participating in the Peer to Peer (P2P): Challenging Extremism initiative. The program, sponsored by the U.S. Department of State, and facilitated by EdVenture Partners with other interagency governmental support, tasks student teams to create digital media content in the form of an initiative, product, or tool that empowers networks of youth to counter the social media presence and effectiveness of violent extremists’ online messaging.
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September 29, 2015

The White House

Peer-to-Peer Global University Challenge: Spanning both domestic and international CVE efforts, the United States Government recently launched this initiative to empower university students in the United States, Canada, North Africa, Middle East, Europe, Australia, and Asia.  Their objectives were to design and implement a social or digital initiative, product, or tool to motivate and empower their peers to join the movement in countering violent extremism.
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September 2, 2015

EVP Press Release

EdVenture Partners (EVP) has launched the second iteration of the Peer 2 Peer (P2P): Challenging Extremism initiative in conjunction with the U.S. Department of State as well as other governmental interagency support. The initiative asks student-teams across the United States, Canada, Europe, North Africa, the Middle East, Australia and Asia to create digital media content in the form of an initiative, product, or tool that empowers networks of youth to counter the social media presence and effectiveness of violent extremist’s online messaging.
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July 7, 2015

EVP Press Release

EdVenture Partners (EVP) and the American Fuel & Petrochemical Manufactures (AFPM) hosted the AFPM Recruitment Challenge at eight colleges across the country. Teams of students were tasked with educating their fellow Millennials on careers in the fuel and petrochemical industries.
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June 24, 2015

YAHOO News

“Millennials can speak better to millennials, there’s no question about that,” State Department Principal Deputy Assistant Secretary Kelly Keiderling, who was a judge in the competition, told Yahoo News. “Government employees have an important role to play elsewhere.”
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June 10, 2015

DIPNOTE

Over the past semester, students from around the world took on the challenge of addressing violent extremism. Working with our partners throughout the U.S. government and EdVenture Partners, a consulting firm, we asked university teams to use technology to engage their peers in the Peer2Peer: Challenging Extremism initiative.
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June 9, 2015

EVP Press Release

EdVenture Partners (EVP) and the U.S. Department of State hosted the Peer 2 Peer (P2P): Challenging Extremism program over the spring term. The initiative asked student-teams across the globe to create and implement social and digital media campaigns that energized and engaged networks of youth to counter the online presence and growing prevalence of violent extremism and recruitment propaganda.
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June 5, 2015

NPR

“Peer 2 Peer: Challenging Extremism” is a university-based program focused on getting college kids to come up with social media campaigns to compete with groups like the self-proclaimed Islamic State.
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June 5, 2015

Foreign Policy

But some university students are trying to out-campaign the extremists. Since January, students at 23 universities around the world have taken part in a “peer-to-peer” competition to research, design, and launch U.S. State Department-backed social media campaigns aimed at countering the influence of the Islamic State and other terrorist groups in their communities.
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June 5, 2015

ABC News

Students from more than 20 universities across the world were invited to submit a pitch to the Peer 2 Peer: Challenging Extremism competition.
The Curtin students were named as finalists and invited to Washington, where they presented their idea to 300 people including White House officials and came second.
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June 4, 2015

MSU News

The team presented their One95 campaign to the State Department in Washington, D.C. One95 is a digital, grassroots movement uniting the voices of every community to prevent violent extremism. The comprehensive strategic campaign centered on the idea that change starts with one person, then one community, which can impact 195 countries.
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May 29, 2015

Albuquerque Business First

The UNM students took top honors in the Energy and Jobs Tomorrow Case Challenge, a contest sponsored by the American Petroleum Institute that tasked the students with creating an integrated marketing campaign aimed at educating and informing millennials about the wide range of jobs available in the oil and natural gas industry.
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May 28, 2015

UNM Newsroom

Undergraduate marketing students from the UNM Anderson School of Management took top honors in theEnergy and Jobs Tomorrow Case Challenge, a national student marketing competition sponsored by the American Petroleum Institute (API) that included 20 teams from universities across the country.
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May 27, 2015

NPR

For Next President, The Fight Against Extremism Will Hit Closer To Home
“I don’t think al-Qaida ever had that kind of talent,” says Tony Sgro, the CEO of a San Francisco company called EdVenture Partners which, among other things, markets to exactly the kind of people who are attracted by ISIS’ sales pitch. “I personally don’t remember them being such a world-class employment, branding and recruiting agency. But ISIL is.”
Sgro is the man behind “Peer 2 Peer: Challenging Extremism,” a university-based program that is focused on competing with groups like ISIS or ISIL. The initiative brings together college students from all kinds of disciplines — from marketing to international relations to computer science — and creates a college class that gets them to dream up social media campaigns that will challenge groups like ISIS online. “ ou know universities are like dense pockets of humanity and it’s been fascinating to see the way these faculty, and more importantly the students, view the challenge with different optics,” Sgro said.
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May 22, 2015

Your Houston News

Professor of Marketing and Management, Michael Griffith, beamed with pride as his Recruitment Challenge team reconvened one last time to discuss their victory at the American Fuel & Petrochemical Manufacturers (AFPM) Recruitment Challenge.
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May 8, 2015

Your Houston News

“In order to recruit the millennial generation, AFPM connected with EVP to create the Recruitment Challenge,” Melissa Hockstad, AFPM’s vice president of petrochemicals, said. “Student teams from two to four year colleges around the United States submit communication and marketing projects intended to recruit millennials into petrochemical industry jobs. There is no better way to effectively communicate to millennials than through members of their own generation.”
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April 27, 2015

Springfield News-Leader

The Missouri State University Advertising Team has partnered with the U.S. State Department to develop a strategic initiative to help counter the social media attack of violent extremists.
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April 21, 2015

UA News

An Eller College of Management course at the UA that involves students in actual marketing campaigns exists to provide a mutually beneficial partnership between the college and the community.
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April 20, 2015

The New Daily

This year, 10 students from Perth’s Curtin University are participating in a world-first global competition to develop a tool, product or solution to counter violent extremism. US-based EdVenture Partners is running the P2P: Challenging Extremism competition with support from the US Department of State.
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April 10, 2015

ASU News

The campaign is part of the Peer 2 Peer: Challenging Extremism program, an initiative of the U.S. Department of State and Edventure Partners, a private organization that works to build academic partnerships between higher education and companies, trade associations, government and nation clients to give students and professors the chance to work together to solve real-world problems.
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April 1, 2015

ABC 15

The federal government is turning to millennials to fight ISIS.
They are hoping the social media savvy group will come up with a plan to fight online recruitment.
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MARCH 2015
March 30, 2015

TIME

One model, still in a testing phase, is called P2P: Challenging Extremism. This initiative provides an opportunity for university students from the U.S., Canada, the Middle East, North Africa, Europe, Australia and Asia to create an online community whose goal is to counter the extremist narrative by becoming educated influencers.
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March 27, 2015

KRQE News 13

The University of New Mexico is one of 20 schools throughout the country participating in the Energy and Jobs Tomorrow Case Challenge.
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March 24, 2015

CTV News Calgary

Students at Mount Royal University are leading their peers across Canada in an initiative which aims to increase public awareness to the principles of Islam while debunking myths and preventing radicalization.
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March 24, 2015

Metro News

In a war of words, students at a Calgary university are doing their best to arm their colleagues with educated and accurate information.
Students at Mount Royal University are taking to their campus in hopes of battling misconceptions and stereotypes that the Islamic faith is connected to terrorist groups like ISIS.
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March 19, 2015

Facebook - U.S. Consulate General Frankfurt

World design CLIP2GETHER FOR TOLERANCE: 23 universities currently digital campaigns to oppose the presence of extremists in social media.
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March 17, 2015

The Harvard Gazette

There is an organization, EdVenture Partners, that created a curriculum for students around the world to compete to create the most effective counter-messaging. The students will create digital platforms to amplify the messages of clerics who can argue against ISIS’ interpretation of Islam, or of former members of ISIS who turned against the organization.
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March 11, 2015

Rigzone

Millennials, or Generation Y, are the future of the oil and gas industry as they will be expected to fill the open positions that will remain after their older counterparts retire.
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February 20, 2015

Drexel Now

The U.S. State Department is enlisting the help of a special consultation class formed at Drexel this term to come up with strategies for disrupting radicals’ recruitment efforts.
 
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