FBI Collegiate Marketing & Recruitment Program
Objective
Collect resumes of highly qualified candidates to fill mission critical positions within the FBI.
Outcomes
Generated over 6 million impressions
Collected 730 resumes from high interest candidates
Increased awareness of fbijobs.gov an average of 27% per campus
Increased career consideration by over 13% per campus
Students produced over $30,000 worth of additional value through marketing, collateral and press coverage