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University students from around the world develop and execute campaigns and social media strategies against extremism that are credible, authentic, and believable to their peers and resonate within their communities sponsored by the U.S. Department of State and Facebook…

“The reason I did this was to maybe change some minds, to start something, some sort of revolution to the way people think. It starts small, it starts with us.”

– Student participant, Mount Royal University,
Calgary, Alberta, Canada

Program Process

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Student teams, working with their faculty advisor, review client objectives and program resources.

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Teams research the target market and create a strategy designed to best reach and influence their peers.

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Each team receives $2,000 (USD equivalency) to produce a real campaign that has measurable impact on their campus, community and country.

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Competition between top teams. U.S. Department of State and the Facebook Global Digital Challenge recognize the top six teams with scholarship awards ranging from $5000 to $1000.

1st Place

Lahore University of Management Sciences
Lahore, Pakistan

2015Fall

U.S. Department of State

1st Place

Turku School of Economics
Turku, Finland

2015Fall

Facebook Global Digital Challenge

2nd Place

Gulf Univeristy for Science and Technology
Kuwait City, Kuwait

2015Fall

Facebook Global Digital Challenge

1st Place

Missouri State University
Springfield, Missouri

2015Spring
2nd Place

Curtin University
Perth, Australia

2015Spring
3rd Place

Mount Royal University
Alberta, Canada

2015Spring

Participants

Resources

P2P Program Overview

Comprehensive overview of the P2P program and process.

Trifold

Succinct overview of the spring and fall 2015 programs.

Video Compilation

Review of the winning campaigns from fall 2015 – produced by the U.S. Department of State.

Request a P2P: Challenging Extremism Program

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We’d Love to Hear from You

FOR PROSPECTIVE CLIENTS
Sean
Senior Vice President
562.696.6280
sean@edventurepartners.com

FOR INTERESTED FACULTY
Karin
Education Marketing Manager
305.819.7406
karin@edventurepartners.com

FOR MEDIA REQUESTS
Katie
Content Marketing Manager
412.326.9180
katie@edventurepartners.com