Peer to Peer:
Facebook Global Digital Challenge

Student teams are challenged to counter the pervasiveness of hate and extremism on social media in ways that are credible and authentic to their peers and communities.

Program Process

Student teams, working with their faculty advisor, review client objectives and program resources.

Teams research the target market and create a strategy designed to best reach and influence their peers.

Each team receives an operational budget to produce a real campaign that has measurable impact on their campus, community and country.

Competition between top teams. Facebook recognizes the top three teams with scholarship awards ranging from $10,000 to $5,000.

Student Work

1st place

KU Leuven
Leuven, Belgium

2018Spring
1st place

Design Akademie Berlin
Berlin, Germany

2017Fall
4th place

Federal University of Pernambuco
Recife, Brazil

2017Fall
2nd place

Middle East Technical University
Ankara, Turkey

2018Spring
2nd place

BRAC University
Dhaka, Bangladesh

2017Fall
1st place

University of Dhaka
Dhaka, Bangladesh

2017Spring
3rd place

University of Lagos
Lagos, Nigeria

2018Spring
3rd place

Haigazian University
Beirut, Lebanon

2017Fall
2nd place

American University of Nigeria
Yola, Nigeria

2017Spring

Participants

Download Roster

Includes all international universities that have completed P2P: Facebook Global Digital Challenge.

Resources

Look Book

A glance at the P2P initiative and campaign samples.

Brochure

Succinct overview of the program.

Video Compilation

See the P2P competition in action.

Website

Facebook’s Counterspeech site.

Request a Program

We’d Love to Hear from You

FOR PROSPECTIVE CLIENTS
Sean
Senior Vice President
562.696.6280
sean@edventurepartners.com

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Karin
Director of Partner Relations
305.819.7406
karin@edventurepartners.com

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